The Juneteenth Urban Music Festival provides opportunities for entrepreneurs and business owners to market their goods, products and services to thousands of dedicated Juneteenth celebrants. The festival attracts approximately 40,000 festival-goers each year from all racial and social-economic levels in Memphis and the Mid-South. Exhibit space, advertising and sponsorship opportunities are available to promote your goods, products and services directly to this diverse target audience. It has become a tourist attraction with lots of historical information and goodies to take away.
Education and health are germane to the Juneteenth Urban Music Festival. An education booth replete with historical information about the origin of Juneteenth is available to festival-goers. The dissemination of health care information and onsite health screenings conducted by health care providers are integral as well and a key component to the festival.